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'''Barry Zorthian''' is a specialist in public communications, best known for heading the [[Joint U.S. Public Affairs Office]] and the [[U.S. Information Agency]] in [[South Vietnam]] during the [[Vietnam War]]. He is now a partner in the public affairs firm, Alcalde & Fay.
'''Barry Zorthian''' is a specialist in public communications, best known for heading the [[Joint U.S. Public Affairs Office]] and the [[U.S. Information Agency]] in [[South Vietnam]] during the [[Vietnam War]]. He is now a partner in the public affairs firm, Alcalde & Fay.



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Barry Zorthian is a specialist in public communications, best known for heading the Joint U.S. Public Affairs Office and the U.S. Information Agency in South Vietnam during the Vietnam War. He is now a partner in the public affairs firm, Alcalde & Fay.

Previously, he spent twelve years with Time Inc., first as President of Time Life Broadcast and Cable and then as Vice President for Government Affairs. He is a retired member of the New York Bar, a retired U.S. Marine Corps Reserve Colonel and has been listed in Who's Who in America for the past thirty years.

Vietnam

With the rank of Minister-Counselor, he was in Vietnam between 1964 and 1968. [1]

Public diplomacy

Is it time to suggest that we are putting too much stock in the potential of a process that has become known as Public Diplomacy which has had particular focus, attention and discussion since 9/11? And to also suggest that we might stop expecting senior government appointees to achieve impossible results through some magical application of spin and talk-talk to remedy this country's dismal current standing in the minds of many peoples oversea to the detriment of our country's interests and goals. [2]

Education

  • B.A., Yale University
  • LL.B. cum laude, New York University School of Law.

References

  1. Ted Gittinger, ed. (26 May 1982), Oral History interview III, Lyndon B. Johnson Presidential Library
  2. Barry Zorthian, The Limits of Public Diplomacy, The Institute of Communications Studies, University of Leeds, UK