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'''''Business editor focused on GLBT marketing''
{{AccountNotLive}}
'''
[[Image:Citizendium 80x15.png]]
'''[http://en.citizendium.org/wiki/Category:Business_Editors Business Editor], focused on [[GLBT]] marketing'''


Ian Johnson is the founder and CEO of Out Now - a global specialist GLBT marketing agency.
 
'''Ian Johnson''' is the founder and CEO of Out Now - a global specialist [[gay marketing]] agency.


He was born in Glen Innes, Australia and lives in Europe.  
He was born in Glen Innes, Australia and lives in Europe.  
Line 8: Line 10:
Ian studied marketing and law in Sydney. In 1992 he established a gay and lesbian specialist marketing agency called Significant Others in Australia. In 2001, he established a similar international gay marketing company, Out Now, with the first office opening in Amsterdam in 2002.
Ian studied marketing and law in Sydney. In 1992 he established a gay and lesbian specialist marketing agency called Significant Others in Australia. In 2001, he established a similar international gay marketing company, Out Now, with the first office opening in Amsterdam in 2002.


Out Now has expanded, and Ian now works for clients, in the area of GLBT marketing, in various markets around the world. He is frequently cited in news articles and gives many conference and corporate presentations on issues related to marketing to the lesbian and gay communities.
Out Now has expanded, and Ian now works for clients, in the area of gay marketing, in various markets around the world. He is frequently cited in news articles and gives many conference and corporate presentations on issues related to marketing to the lesbian and gay communities.
 


'''Academic background
==Academic==
'''


* ''Marketing''
'''Marketing'''
   
   
Bachelor of Commerce degree, Marketing major,  
*Bachelor of Commerce degree, Marketing major, B.Com (Mark) - UNSW, 1986  
B.Com (Mark) - UNSW, 1986  


* ''Law''
'''Law'''
   
   
Bachelor of Laws degree,  
*Bachelor of Laws degree, LL.B - UNSW, 1988
LL.B - UNSW, 1988
 
Diploma of Practical Legal Training,
Dip.PLT - UTS, 1992


Admitted Solicitor,
*Diploma of Practical Legal Training, Dip.PLT - UTS, 1992
Supreme Court of New South Wales, 1992


*Admitted as Solicitor, Supreme Court of New South Wales, 1992


'''Career background
==Career==
'''


* 1989 - 1991:
1989 - 1991:
   
   
Interest rate options dealer; Citicorp,  
*Interest rate options dealer; Citicorp, Treasury department - Citibank
Treasury department - Citibank


* 1992 - 1993:
1992 - 1993:


Paralegal; Allen, Allen and Hemsley, Corporate lawyers
*Paralegal; Allen, Allen and Hemsley, Corporate lawyers


* 1993 - 1994:
1993 - 1994:


Solicitor; Hunt & Hunt, Lawyers,
*Solicitor; Hunt & Hunt, Lawyers  


* 1992 - present:
1992 - present:


Founder and CEO;
*Founder and CEO; Out Now Consulting
Out Now Consulting


 
==Reference links==
'''Background links
'''


* [http://www.ingenious-group.com/IGpageimages/pinkpound/Pink_Pound_Speakers_biographies.pdf Ian Johnson CV] - "The Pink Pound Conference", London 2006
* [http://www.ingenious-group.com/IGpageimages/pinkpound/Pink_Pound_Speakers_biographies.pdf Ian Johnson CV] - "The Pink Pound Conference", London 2006
*[http://www.gaymarketnews.com/2007/06/gay-marketing-by-out-now-consulting.html Out Now] - brief history
* [http://www.outnowconsulting.com/ Out Now Consulting] - corporate site
* [http://www.outnowconsulting.com/ Out Now Consulting] - corporate site
* [http://www.gaymarketnews.com Gay Market News] - marketing updates site, edited by Ian Johnson
* [http://www.gaymarketnews.com Gay Market News] - marketing updates site, edited by Ian Johnson
   
   
[[Category:CZ Editors|Johnson, Ian]]
==Articles created in Citizendium==
[[Category:Business Editors|Johnson, Ian]]
 
These are articles I created from scratch here at the Citizendium.
 
===GLBT issues===
*[[Europride]]
*[[Gay]]
*[[Gay bar]]
*[[Gay community]]
*[[Gay Games]]
*[[Gay marketing]]
*[[Gay media]]
*[[GLBT]]
*[[Homosexuality]]
*[[Lesbian]]
*[[Stonewall riots]]
*[[Sydney Gay and Lesbian Mardi Gras]]
 
===Business and marketing===
*[[Business]]
 
===Others===
*[[ABBA]]
*[[Beer]]
*[[Cognac]]
*[[Crowded House]]
*[[Frank Thring]]
*[[Frustration]]
*[[Luciano Pavarotti]]
*[[Madonna (performer)]]
*[[Party]]
*[[Portuguese Water Dog]]
*[[Tina Turner]]
*[[Zoo]]
*[[Zurich]]
 
==Redlink articles needing creation in Citizendium==
 
This is a list for my reference of articles that are referred to in CZ in articles with which I have been involved, but, if it appears in this list as a redlinked article, are yet to be created.
 
===GLBT issues===
*[[Christopher Street]]
*[[Christopher Street Day|CSD]]
*[[Civil Partnership]]
*[[Gay marriage]]
*[[Gay rights]]
*[[Gay tourism]]
*[[Gene Robinson]]
*[[Pride]]
*[[Stonewall Inn]]
 
===Business and marketing===
*[[Absolut]]
*[[Barclays]]
*[[BT]]
*[[Consumer research]]
*[[IBM]]
*[[Ikea]]
*[[Jim Beam]]
*[[Lufthansa]]
*[[Smirnoff]]
*[[Stolichnaya]]
*[[Target market]]
*[[Tooheys]]
*[[Toyota]]
*[[VB]]
*[[Virgin Blue]]
*[[Whole Foods Market]]
*[[XXXX]] beer
 
===Others===
*[[Glen Innes]]
 
[[Category:Inactive CZ Editors|Johnson, Ian]]
[[Category:Inactive Business Editors|Johnson, Ian]]
[[Category:CZ Authors|Johnson, Ian]]

Latest revision as of 02:58, 22 November 2023


The account of this former contributor was not re-activated after the server upgrade of March 2022.


Citizendium 80x15.png Business Editor, focused on GLBT marketing


Ian Johnson is the founder and CEO of Out Now - a global specialist gay marketing agency.

He was born in Glen Innes, Australia and lives in Europe.

Ian studied marketing and law in Sydney. In 1992 he established a gay and lesbian specialist marketing agency called Significant Others in Australia. In 2001, he established a similar international gay marketing company, Out Now, with the first office opening in Amsterdam in 2002.

Out Now has expanded, and Ian now works for clients, in the area of gay marketing, in various markets around the world. He is frequently cited in news articles and gives many conference and corporate presentations on issues related to marketing to the lesbian and gay communities.

Academic

Marketing

  • Bachelor of Commerce degree, Marketing major, B.Com (Mark) - UNSW, 1986

Law

  • Bachelor of Laws degree, LL.B - UNSW, 1988
  • Diploma of Practical Legal Training, Dip.PLT - UTS, 1992
  • Admitted as Solicitor, Supreme Court of New South Wales, 1992

Career

1989 - 1991:

  • Interest rate options dealer; Citicorp, Treasury department - Citibank

1992 - 1993:

  • Paralegal; Allen, Allen and Hemsley, Corporate lawyers

1993 - 1994:

  • Solicitor; Hunt & Hunt, Lawyers

1992 - present:

  • Founder and CEO; Out Now Consulting

Reference links

Articles created in Citizendium

These are articles I created from scratch here at the Citizendium.

GLBT issues

Business and marketing

Others

Redlink articles needing creation in Citizendium

This is a list for my reference of articles that are referred to in CZ in articles with which I have been involved, but, if it appears in this list as a redlinked article, are yet to be created.

GLBT issues

Business and marketing

Others

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